{"id":11535,"date":"2022-11-15T14:18:22","date_gmt":"2022-11-15T13:18:22","guid":{"rendered":"https:\/\/twofold.dev\/?p=11535"},"modified":"2023-02-21T16:55:47","modified_gmt":"2023-02-21T15:55:47","slug":"twofold-in-the-finals-at-the-drum-awards-in-london","status":"publish","type":"post","link":"https:\/\/twofold.dev\/en\/twofold-in-the-finals-at-the-drum-awards-in-london\/","title":{"rendered":"We are in the finals!"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"11535\" class=\"elementor elementor-11535\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45693b0a elementor-section-full_width no-fp-header-white no-header-height elementor-section-height-default elementor-section-height-default\" data-id=\"45693b0a\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-22b2360e\" data-id=\"22b2360e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2c59f7a5 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"2c59f7a5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-536521fd\" data-id=\"536521fd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6cf81714 main-heading elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"6cf81714\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">In the finals at \u201cThe Drum Awards\u201c in London<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f1bad1 main-heading elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-heading\" data-id=\"7f1bad1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">In the finals at <br>\u201cThe Drum Awards\u201c<br> in London<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7c95a4ce elementor-section-full_width text-paragraph case-read-more news elementor-section-height-default elementor-section-height-default\" data-id=\"7c95a4ce\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2d4033c\" data-id=\"2d4033c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-619689e4 link-wrapper no-height continuos-text elementor-widget elementor-widget-text-editor\" data-id=\"619689e4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>With the \u201cHofkino by Allianz\u201c, the Zurich based agency twofold is the only Swiss agency among the finalists in the category Out of Home \u201cVisual Craft\u201c. This shows: The neurodiverse agency can compete on an international top level with agencies such as Droga 5, Wunderman Thompson UK and Dentsu.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd9276f link-wrapper no-height continuos-text elementor-widget elementor-widget-text-editor\" data-id=\"dd9276f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>The Drum Awards are a global awards program that recognizes the best practices, the best companies and the best people across the marketing and communications industry. twofold entered the 360\u00b0 brand experience \u201cHofkino by Allianz\u201c in the awards competition.<\/p><p><strong>Hofkino by Allianz<br \/><\/strong>With a pitch, the Landesmuseum in Zurich was looking for a new concept for an open-air cinema in the inner courtyard. The winning project combines the cinema experience with exciting gastronomy and thus turns the inner courtyard into an all-day attractive meeting place. twofold developed a holistic brand with attention-grabbing visuals for the makers of the open-air cinema and then transformed it into a 360\u00b0 experience.<\/p><p>The Hofkino is a fascinating new world of experience for cineastes and connoisseurs. At the same time, it is a holistic brand experience that is present at a wide variety of touchpoints. From the multidimensional brand design with over 100 defined colors to the 360\u00b0 campaign in various Swiss cities to the sustainable architecture with Swiss wood: everything plays together and makes the values of the Hofkino tangible for all senses, both day and night. In 2022, the Hofkino experience inspired over 28,000 people.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0ae085 elementor-aspect-ratio-169 elementor-widget elementor-widget-video\" data-id=\"d0ae085\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;aspect_ratio&quot;:&quot;169&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-fit-aspect-ratio elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/761002612?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4d440a link-wrapper no-height continuos-text elementor-widget elementor-widget-text-editor\" data-id=\"e4d440a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p><strong>Out of Home \u201cVisual Craft\u201c<br \/><\/strong>At \u00abThe Drum Awards\u00bb twofold submitted Hofkino by Allianz under the Out of Home sub-category of \u00abVisual Craft\u00bb. Building on the multidimensional brand, posters with an expressive key visual reflect all key components of the event (film, food, drinks, people). The illustration of the key visual was created in collaboration with an illustrator and the in-house twofold academy, where people with autism are trained to become the specialists of tomorrow. The final awards will be announced at the ceremony on December 6 in London.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e1bdff elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"7e1bdff\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper-container\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper swiper-image-stretch\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/twofold.dev\/wp-content\/uploads\/2022\/11\/hofkino_OOH_1-1024x682.png\" alt=\"hofkino_OOH_1\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/twofold.dev\/wp-content\/uploads\/2022\/11\/hofkino_OOH_4-1024x682.jpg\" alt=\"hofkino_OOH_4\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/twofold.dev\/wp-content\/uploads\/2022\/11\/hofkino_OOH_2-1024x682.png\" alt=\"hofkino_OOH_2\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/twofold.dev\/wp-content\/uploads\/2022\/11\/hofkino_OOH_3-1024x682.jpg\" alt=\"hofkino_OOH_3\" \/><\/figure><\/div><div class=\"swiper-slide\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/twofold.dev\/wp-content\/uploads\/2022\/11\/slide_4-1-1024x682.png\" alt=\"slide_4\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t\t<span class=\"elementor-screen-only\">Previous<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t\t<span class=\"elementor-screen-only\">Next<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cdf0667 link-wrapper no-height continuos-text elementor-widget elementor-widget-text-editor\" data-id=\"cdf0667\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p><strong>About twofold<br \/><\/strong>With a team of around 60 neurodiverse specialists, two-fold is dedicated to bringing brands to life across all touchpoints. The ultimate goal is to create a holistic experience that turns customers into fans and advocates of the brand. At the twofold academy, people with autism are trained in-house to become the professionals of tomorrow. The academy is part of every twofold project.<\/p><p><strong>About \u201cThe Drum Awards\u201c<br \/><\/strong>\u201cThe Drum Awards\u201c is a global program of competitions held throughout the year. The competitions are dedicated to the most important aspects of the marketing industry and the awards are considered an international platform to highlight excellence.<\/p><p>Link to the Awards:<br \/><a href=\"https:\/\/www.thedrumoutofhomeawards.com\/live\/en\/page\/nominations\" target=\"_blank\" rel=\"noopener\">https:\/\/thedrumoutofhomeawards.com\/<\/a><\/p><p>Case:<br \/><a href=\"https:\/\/twofold.dev\/en\/work\/hofkino\/\">https:\/\/twofold.dev\/en\/work\/hofkino\/<\/a><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-43bee835\" data-id=\"43bee835\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-230d57ae elementor-align-left elementor-widget elementor-widget-button\" data-id=\"230d57ae\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/twofold.dev\/en\/news\/\" class=\"elementor-button-link elementor-button elementor-size-lg\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xml:space=\"preserve\" width=\"512\" height=\"512\" viewbox=\"0 0 512 512\"><path d=\"m396.6 160 19.4 20.7L256 352 96 180.7l19.3-20.7L256 310.5z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Back<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-73ed4c54 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"73ed4c54\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-66b53ec1\" data-id=\"66b53ec1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bba065e elementor-widget elementor-widget-news-carousel\" data-id=\"bba065e\" data-element_type=\"widget\" data-widget_type=\"news-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"news-carousel\">\n            <p>You might also like:<\/p>\n            <div class=\"item-wrapper\">\n                                    <article class=\"post-8292\">\n                        <div>\n                            <div class=\"lead-media\"><video src=\"https:\/\/twofold.dev\/wp-content\/uploads\/2021\/07\/Metaverse_loop.mp4\" loop=\"\" autoplay=\"\" muted=\"muted\" controlslist=\"nodownload\"><\/video><\/div><h3 class=\"link-wrapper reverse no-height\">\n                                <a href=\"https:\/\/twofold.dev\/en\/brand_new_world\/\" target=\"_blank\">\n                                    A brand new world? 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This shows: The neurodiverse agency can compete on an international top [&hellip;]<\/p>","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"news_highlight":[],"_links":{"self":[{"href":"https:\/\/twofold.dev\/en\/wp-json\/wp\/v2\/posts\/11535"}],"collection":[{"href":"https:\/\/twofold.dev\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/twofold.dev\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/twofold.dev\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/twofold.dev\/en\/wp-json\/wp\/v2\/comments?post=11535"}],"version-history":[{"count":32,"href":"https:\/\/twofold.dev\/en\/wp-json\/wp\/v2\/posts\/11535\/revisions"}],"predecessor-version":[{"id":11761,"href":"https:\/\/twofold.dev\/en\/wp-json\/wp\/v2\/posts\/11535\/revisions\/11761"}],"wp:attachment":[{"href":"https:\/\/twofold.dev\/en\/wp-json\/wp\/v2\/media?parent=11535"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/twofold.dev\/en\/wp-json\/wp\/v2\/categories?post=11535"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/twofold.dev\/en\/wp-json\/wp\/v2\/tags?post=11535"},{"taxonomy":"news_highlight","embeddable":true,"href":"https:\/\/twofold.dev\/en\/wp-json\/wp\/v2\/news_highlight?post=11535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}